Jed Rapp Goldstein
  • brand
    • square
    • zoe
    • heygo
    • google maps
    • facebook
    • caviar
    • peltarion
    • carl edmond
    • the new yorker fest x range rover
    • tingent
    • blurt greetings
  • entertainment
    • ozark
    • one buck won't hurt
    • four seasons total documentary
    • after class
    • jim & helen forever
    • the world your way
  • you're thinking about...
  • brand
    • square
    • zoe
    • heygo
    • google maps
    • facebook
    • caviar
    • peltarion
    • carl edmond
    • the new yorker fest x range rover
    • tingent
    • blurt greetings
  • entertainment
    • ozark
    • one buck won't hurt
    • four seasons total documentary
    • after class
    • jim & helen forever
    • the world your way
  • you're thinking about...
Find me in my chair, out at sea, or - [email protected]

Square

Worked with Square's in-house Global Brand Creative Team and Global Marketing Team to develop and execute their first-ever comedic US awareness campaign, from territories and manifestos to TV scripts, OOH headlines, social extensions, and activations. Once we honed in on a direction, I worked hand in hand with Square's Global Creative Director to deliver final television production scripts for three 0:30 and two 0:15 spots with Emmy-nominated director Dime Davis at the helm.
And here's a BTS promo of the spots for a glimpse at the production side of the process (and some nice shoutouts to the writing):
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  • brand
    • square
    • zoe
    • heygo
    • google maps
    • facebook
    • caviar
    • peltarion
    • carl edmond
    • the new yorker fest x range rover
    • tingent
    • blurt greetings
  • entertainment
    • ozark
    • one buck won't hurt
    • four seasons total documentary
    • after class
    • jim & helen forever
    • the world your way
  • you're thinking about...